5 Things Your Business Website Needs to Shine - When I Grow Up

5 Things Your Business Website Needs to Shine - When I Grow Up After all of the years I’ve spent meticulously clarifying my clients’ dream businesses, unleashing their shiny mission statements, and carefully curating their first offers, you can trust me when I say I know a good business website when I see one. And guess what? Its not about having the shiniest bells or whistles, and it doesnt have to invoke head-explosions or come after a series of sleepless nights sifting through fonts, colors, and stock photos to make it look professional and work for you. While it is important you take setting up your website seriously â€" hey, it’s your business, after all â€" it can be done without taking you 5 years and one or two existential crises. (As I once heard someone say, “Put the paint brush down, Picasso.”) In fact, I have a few key bullet points that should smooth out the process for you. Specifically, these are my top 5 things every business website needs to shine online. Anything else beyond what I have listed here is just extra gravy. (And listen, don’t shy away from gravy. People love gravy. But gravy is good enough extra gravy is just, well, extra.) If you already have a website, you can give this list a once-over just to make sure there’s nothing that you’re missing. If you’re just getting started, I recommend tackling your site in this order. It will help you craft an organic flow for your users’ experience (gag, “tech” lingo!) and will set you up for success! Here is what your business website needs: A home page: This can also be considered your “landing page” and will be the first thing that opens up when someone clicks on your site. Your navigation bar will be at the top, and just below that you want to tell people right away what your business is and who it is for. At the very bare minimum, this means you need to include your mission statement. This will also act a gatekeeping feature designed to pull the right clients in and keep the wrong ones out. If it takes more than 3 seconds to identify what your business is, your home page isn’t doing its job! The second thing you want on your home page is a Call To Action (CTA), and by that, I mean clear direction on what you want your reader to do. You’ll want them to head to your ‘Work With You’ or ‘Shop’ pages, for sure there needs to be a CTA for that. Maybe you also want them to read your ‘About’ page, because thats usually the 2nd most popular page on every website! You could potentially add a third thing like reading your killer blog but that should be it. Any more than three CTAs will be overwhelming. As practice and for inspo, click around some of your favorite websites (ahem) and see if you can identify all of the CTAs. They’ll usually start with a command and show up in the form of a button! ?  â€œClick here to work with me!” “Subscribe for my newsletter!” “Sign up for your spot in line!” ‘About’ page: Here, site viewers get to learn about all of the things that make you special and, more importantly, why you’re the right person for the job! As a business coach, I ask the women I work with to include a personal story about what led them to their dream business and why it’s ideal for them now. This gives potential clients a chance to relate to you and get jazzed about the work you’re doing. Also, be sure to include a photo of yourself (even if it isn’t professional!) and your full name! This last part should be obvious, but you wouldn’t believe how many new entrepreneurs forget! Showing a photo of yourself and including your full name builds trust and shows people there’s a real person with real power behind your website and work. Be sure to end this page with a CTA, here, too! ( you’ll notice a pattern forming, here.) Now that they know all about you, send them to your ‘Work With Me’ or ‘Shop’ pages. ‘Work With Me’ and/or ‘Shop’ page: If you’re selling products, this is easy. You simply need to make an image-based catalog of your amazeballs items including their prices and descriptions. Be sure to add a cart feature so people can purchase directly from you. If your biz is service-based, your ‘Work With Me’ page should take the most time to write! That’s because this is where you will pummel your potential clients with your value. I like to use this outline when writing ‘Work With Me’ pages: First, start with the problem your potential client needs your help solving. You want them to feel like, “YES, she’s talking about me, and UGH I need someone to help!” Then, paint a picture of how much better your clients’ situation will be once you solve it for them! ( this is the value! This is the most important part!) Next, get into the process, i.e. how you’re going to make it happen for them and what it’ll entail to work with you. I like to include the price on the page, too, so you don’t feel like you have to “spring” it on anyone! Hot tip: don’t go too crazy with explaining the logistics. Turns out most clients don’t care how you work together, just that they’ll walk away with the results you promise. Before you end, include a small bio about yourself, just in case they didn’t make it to your ‘About’ page. Bonus points if it involves a personal story about why this particular offer is personal and exciting for you! It will help your viewer learn about why you’re the perfect woman for the job without having to navigate away from your $ales page! If possible, throw some client testimonials on this page, too peppering them throughout is perfect. They’ll add more credibility to your work. Extra credit for publishing them with photos and full names! That will resonate even more with your right people. Lastly, include that Call To Action, babe! Sure, you can have a “Buy Now” button that leads them right to check out, but I’m almost exclusively telling my service-based clients to use a short 5-ish question form instead with a headline like “Tell me more” or “Let’s get started.” Have the prospective client give you their name, email, how they found you, what their biggest challenge is, and when they’re available to start this work. This will make your first touchpoint so much smoother, and will weed out the tire kickers! *Rule of thumb: The more expensive your offer, the longer this page should be! The more they need to invest, the more information and proof! they’ll need. ‘Contact’ page: A simple contact form is totally fine. At the very least, include a way for your potential clients to email you. If you feel comfortable, this page can also include a phone number, mailing address, or Google Maps location. Your Header/Footer: At the top or bottom of each page, include your social media icons and a way for folks to sign up for your newsletter or opt-in offer. This is where you can also put special deals or discounts! By splattering this info on every page of your website, you make it easy to keep people hooked on you and your business’ content longer. Bonus: Of course, if you’d like, feel free to include a blog/articles page, too. These are great for anyone who is interested in learning more about you and your “deal,” plus it will ramp up your Search Engine Optimization (SEO), too. ? That’s just a fancy way of saying anyone who is searching for stuff related to what you do will be able to find you easier on Google. Go forth and make some gorgeous websites, business bosses! For more on how to get your business up and running in no time (like, this summer), head over to my 90 Day Business Launch program! Once you’re there, sign up to get on my interest list so you can get first dibs on 3/6 for my spring availability. Already have a business you love, but need to give it a big boost? Sign up for the list here and you’ll get early access to *those* spring spots on the same day. Basically, wherever you are on your dream business journey, I got you covered!

The Most Popular Resume Coach

The Most Popular Resume Coach The Debate Over Resume Coach A fundamental text editor free of charge, providing you a printable resume template. You're able to learn about all our services on their unique pages. It is possible to also hunt for resume coaches in your region, as many have their own sites and portfolio pages but might not be part of bigger directories. Before submitting your resume for any organization you should find out everything about that particular business and then earn a decision of constructing the cover letter. So if you choose to try to find a new position or job, you don't need to request and pay for an entire new resume. So, it is wise that you stay prepared for any circumstances that may come up. At any time you will need assistance with your assignment, we'll be pleased to assist basketball camp counselor resume you. It's possible to download your resume to text file at no cost. To begin, you have the choice to import your Word or LinkedIn resum e. Resume Companion is a superb web application that assists you to build an eye-catching resume to send out to prospective employers. Summary Resume Companion presents several tools to compose an eye-catching resume and export it to a possible employer, and it earns the procedure even simpler than it is with most software. The coach resume templates are really beneficial to coaches across the world and of all levels for numerous explanations. In nearly all instances, your coach will have the ability to assist you locate a resolution, so long as you communicate with them. As you compose a conventional sports coach resume, don't forget to include your contact information on top. A coach who's well-versed in basketball with complete understanding of all of the rules involved with the game and has hands-on expertise in training the team may use the basketball coach resume to forward their career. To make it simple for you, we've got a lot of ready to use coach resume templates . You may even examine some of the samples of several sorts of resumes for various kinds of careers. There are many additional resumes to examine. You may find many great resume templates, but you'll have to decide if they're likely to help or hurt your odds of landing an interview. You must find out methods to alter your experience to the demands of the new job and place it in such a manner your strengths are displayed on top. Instead, you're simply searching for a means to use your skills to pay your bills. Though a coach can include their degrees within the Summary', most employers seeking new coaches wish to know statistics to be able to get a more powerful sense as to whether the candidate is the best kind for the job. Let friends and family know whether you prefer not to speak about your employment with them. You'll get a better idea about what to ask of your writer and what things to anticipate from your finished resume. 1 thing you ought to remember is that your r esume should have relevant keyword phrases. There's no doubt a good resume can generate enough interest to help you receive an interview. The solution is yes in the event you wish to.

What You Need to Know About Formats for Resume Writing

What You Need to Know About Formats for Resume Writing Formats for Resume Writing for Dummies Thus, a functional resume isn't fit for an applicant with minimum work experience. Know the skills necessary for the job that you are applying. Lets say you've learned a great deal of skills and you've got the resume content to show for it. Resume writing is extremely important. What's Truly Going on with Formats for Resume Writing However much or what kind of work experience you've got, there's a resume format that is likely to make your qualifications shine. The format is just one of the aspects that employers use to determine whether to earn a callback or eliminate the candidate. The hybrid format isn't an effective way for individuals without a work experience to break into a business. Chronological format is ideal for a seasoned customer service associate. Where to Find Formats for Resume Writing Resume Length Length of your application another major factor playing a majo r role your selection. Resume is the initial and the most quintessential portion of requesting work, because of the prior property. You must modify each resume that you send out dependent on the work description. The work description might also earn a difference. The One Thing to Do for Formats for Resume Writing Well, luckily, there's a fairly straight forward way to establish which resume format would work the very best for you. A great resume format is simple to scan. Consider your requirements and see the explanations below to decide on the best resume format for you. The New Angle On Formats for Resume Writing Just Released As previously mentioned, you wish to decide on a resume format that's suited to your personal profile. Prior to taking reference from the internet sample resumes, think on what kind of resume sample format will fit your requirements. If you're interested in an infographic format, here are a few infographic samples to check out. At length, it does n't really supply the very best format for those who have zero experience. How to Get Started with Formats for Resume Writing? Resumes are different in lots of ways. Lengthy resumes won't ever get attention from hiring managers and won't be read and hence won't get you the desired job prospect. Reverse chronological resumes may be used by anyone.

How to Know If Youre Really Ready for a Promotion at Work

How to Know If Youre Really Ready for a Promotion at WorkYouve been offered a vorrcken at work Congratulations. Its an honor and a good sign youve been doing a lot of things just right. Upward mobility can be tricky to navigate, and youre one step closer to the top. But before you jump at the chance to make the transition from team member to departement supervisor, there are a few things to keep in mind. googletag.cmd.push(function() googletag.display(div-gpt-ad-1467144145037-0) ) Managing requires a markedly different set of additional skills. You might even find yourself doing less of the work you love and more of the managing. The perks are pretty easy to spot. Youll get paid more, for starterswhen taking on additional responsibility, youre almost always rewarded with extra compensation. Your value to the company goes up, so does your paycheck.But there are also a few drawbacks you might not anticipateHigher risk The stakes are higher. So are the hazards, if those apply to your l ine of work. Also, more of your coworkers will be out to try and get your job. Youll have to keep your eyes open and deliver more than you have been expected to deliver previously.More company responsibility Managers are often congratulated when a team produces good results. But they are also often blamed when those results arent up to par. No matter how well you directed your team or how hard you all worked, youll be expected to own the end results.Leadership Theres no escaping the fact that you will have to assume a role of leadership. Good managers have to learn to inspire people, motivate them, keep them on track, give them space to do their workbut not enough to shirk it, etc. Youll be part educator, part mentor, part taskmaster, part disciplinarian. A big portion of your new job will be spent this way.Delegation If youre not good at delegating or ceding control. If youre a slave to details or have a hard time trusting others to perform at your level, be prepared for some anxie ty. You will have to delegate as a manager, and be comfortable with the results.More managing If you really love the nuts and bolts of your job, keep in mind that your new job will involve a lot more managerial tasks, and a lot less of what youre used to doing. This can be a tough adjustment.If youre starting to feel yourself waver after reading this, ask yourself these three questions1. Can I tolerate these new demands?Am I prepared to assume the new risk, the new responsibilities, shift my focus from what Im used to doing to managerial tasks? And am I up for additional challenge and, perhaps, uncertainty? If the answer is yes, keep thinking.2. Can I manage others?If youve never managed before, try and think about the last time you were on a group project. Did you delegate any tasks? Take the lead in any way? Try to imagine how your coworkers have interacted with you in these situations. Did you easily assume a confident place of leadership? Did you feel you had their respect and t rust? Or did you hate every minute of it?3. What would I like doing more?Its a fair question. If you really love your daily work and really dont enjoy being in a leadership or supervisory position, then the extra money and challenge might not be worth it to you. If youre really just hoping to work your way up the corporate rungs, then it might be a necessary first step.Remember, as you move up and up, youll constantly have to shift your skill set and update it accordingly. Dont make any big leaps before youre ready. But keep your eye on whatever prize you have in mind and youll be fine.

Know Your Worth Quotes

Know Your Worth Quotes A strong woman is one that displays self-confidence, self-worth, happiness, and kindness. She knows that kindness is part of her competitive advantage as it makes her great at developing and sustaining relationships. Happiness isnt something that women always feel, but knowing that were doing a job that aligns with our strengths helps.We need to band together and support each other as career-driven women.Empowering Women in the WorkplaceAccording to a recent survey of millennial women conducted by Levo, mora than 60% felt uncomfortable negotiating a salary, 58% were afraid of losing their job or offer, and 51% didnt know that they should be negotiating. It seems we have a lot of work to do around educating and empowering women with self-worth and confidence. As women, our salary expectations are between 3% and 32% less than men for the same jobs. Knowing precisely what kind of compensation to ask for is crucial.The employment process is essentially a transactio n between a job seeker (seller) and buyer (employer or entrepreneur). Its sales. When I cover salary negotiations with clients, I incorporate coaching on mindset, confidence, and self-worth because statistics like the ones above bother me. Its elend just that, though. I want people to be finically rewarded in the best way, so they have resources to create a secure legacy. 10 Know-Your-Worth QuotesNeed some more encouragement? Here are 10 self-worth quotes to motivate and empower you at work.1. When your self-worth goes up, your net worth goes up with it.Mark Victor Hansen2. Your most important sale is tosell yourselfto yourself.Maxwell Maltz3.If you find yourself constantly trying to prove your worth to someone, you have already forgotten your value.Anonymous4. Optimism is the faith that leads to achievement. Nothing can be done without hope and confidence.Helen Keller5. To ersatzdarsteller your net worth, double your self-worth because you will never exceed the height of your self- image.Robin Sharma6. Know your worth, then add tax.Rebel Circus7. The future belongs to those who believe in the beauty of their dreams.Eleanor RooseveltThe last three quotes are particularly inspiring.8. Through my education, I didnt just develop skills, I didnt just develop the ability to learn, but I developed confidence.Michelle ObamaOccupational segregation is one reason men make more than women. Things arent due to education though as women earn higher grades. Girls are encouraged to pursue soft professions such as education and human resources and boys are steered toward math or science fields. Michelle graduated with a Juris Doctor (J.D.) degree from Harvard Law School in 1988. Her quote reminds me that being in a male-dominated industry facing gender discrimination can help develop confidence.9. Confidence comes notlage from always being right but from not fearing to be wrong.Peter T. McIntyreI was speaking with a 23-year-old who had an interview with a Fortune 100 company and mentioned that she should negotiate her salary. She was confused because the job offered more than her current salary. After chatting a bit more, she said she was afraid to negotiate because of her age. Sad, right? This is why even college graduates need to learn how to negotiate their salary. Your salary in previous jobs can lock you into a permanently lower pay sincefuture employers often basetheir salary offers on what you previously earned. Fortunately, this young lady gained the confidence she needed to ask for what she deserved.10. Ive learned that making a living is not the same thing as making alife.Maya AngelouMoney isnt everything, and this statement by the great Maya Angelou echoes that. When all is said and done, money doesnt buy joy, peace, contentment, love, and the deep-seated emotions that cause us to thrive in every aspect of our life.--Rachel Montanez is a career coach and career development speaker. Check out her website here.

Mining jobs how to get in on the action

Mining jobs how to get in on the action Mining jobs how to get in on the actionPosted October 13, 2011, by Aziza GreenThe Australian mining industry is currently one of the most dynamic industries in the world. With an average annual growth rate of 8.5 per cent, our mining sector is expected to generate revenue of approximately $208.9 billion in 201112, up from $138.8 billion in 200607. With the mining sector set to make up around 8.2 per cent of Australias GDP in 201112, its creating jobs and helping to keep the economy afloat. No surprise, then, that more and more Australians are looking for ways to break into this thriving industry. The Australian mining industry is one of the top five producers of key mineral commodities in the world. This growing industry, which also happens to have one of the best industrial safety records, provides direct employment to over 135 000 people. When you include those indirectly employed in the industry, this figure stands at over 320 000 people, a nd forecasts estimate that it will add another 170 000 jobs over the next five years.So how does one break into a stable and profitable career in this booming sector? What are the kinds of jobs available and what do you need to do to get them?To begin with you will need to decide if you want to enter the field as a professional or in a trades/operations capacity. Targeting and researching a specific position in the industry is crucial to getting your foot in the door so you can get the necessary qualifications and market yourself appropriately. You may need professional help with your resume or enrol in a course to polish up your skills. Professionals are tertiary qualified, usually with the minimum award of a bachelors degree in a specific field of study. Trades/operations workers are either skilled people who have received vocational training in a specific trade, or labourers with relevant training and experience. ProfessionalsThe mining sector encompasses the exploration, mining and processing of minerals, so there is a plethora of scientific, technical and engineering roles involved. GeoscientistIn the context of mining, geoscientists are the experts who explore and evaluate the earth to locate minerals. Geoscientists also advise on methods of mineral extraction, environmental protection and rehabilitation of land after mining.Extractive metallurgistMetallurgists are the professionals who study and apply physical methods for separating minerals from their ores. Some of the methods used to extract minerals include electrical, magnetic, gravitational and chemical methods. If you have a science degree you can get a Graduate Diploma in Extractive Metallurgy to give you a strong start in your professional mining career.SurveyorMine surveyors are employed to measure underground and surface mines. They maintain an up-to-date plan of the mine as a whole, including underground progress as well as surface developments such as new buildings or structures. It is thei r job to ensure that mine development stays clear of old mines and other obstacles. EngineerEngineering professionals are crucial to the building and operation of mine sites. Civil or structural engineers are the professionals who plan, design and oversee construction of building structures, transportation systems or hydraulic systems. Electrical engineers focus on the systems that generate, distribute, use and control electrical power. Environmental scientistEnvironmental professionals are responsible for applying scientific principles to develop ways of minimising harm to the natural environment. This may involve analysing pollutants, their sources and effects, as they relate to or are produced by mining. It may also involve finding solutions to rehabilitate land, water and air affected by mining, such as designing processes to treat waste.Other professionals that work in miningMines are complex businesses as well as communities, so they require a pool of professionals with a rang e of skills to cover all the areas. behauptung include not only other types of engineers mechanical, geological/geophysical and electronic, to name a few but also accountants, project managers, transport logistics experts, health and OHS professionals, human resources, lawyers and community relations, amongst others. If you are a recent graduate looking for an entry-level position, you may need to enter an internship program or a specialised graduate diploma or a masters degree in order to break into the industry.Tradespeople/operations workersElectricianElectricians deliver electricity to buildings, structures and machinery by installing and maintaining electrical systems. Electricians are employed by the mining industry to ensure that electricity is always available to the various parts of the mines and accommodation areas.Mechanic (diesel and plant)Mechanics are needed to maintain diesel vehicles and equipment as well as plant equipment in the mining industry, ensuring that they operate safely and efficiently. Mechanics on a mine are required to diagnose, repair, tune and maintain diesel and petrol or gas powered heavy vehicles, as well as stationary engines on equipment such as generators, pumps and strenge ausbildunging rigs.Metal fabricatorWorking as a fabrication engineering tradesperson involves making parts or sub-assemblies by cutting, shaping, moulding and hammering metal. Equipment used includes hand-held tools, welding equipment or computer numerical control (CNC) machines. Some of the metal fabrication tradesperson positions available in mining include welders, boilermakers (heavy fabrication) and sheetmetal workers (light fabrication).DrillerDrillers set up and operate drilling rigs to drill holes for mineral exploration. Drillers also operate equipment related to the activity around drilling and may be responsible for minor maintenance and repairs.Equipment operatorIt takes a multitude of heavy duty equipment to keep a mine site productive and functional. Equipment operators are responsible for the safe use of vehicles or equipment to carry out required or specialised tasks such as bulldozing, excavating or bogging (transporting waste rock and soil or ore from one area to another). Some of the equipment operator positions available in mining include jumbo operators, bogger operators, excavator operators, bulldozer operators, grader operators and scraper operators.ShotfirerA shotfirer is responsible for the assembly, positioning and safe detonation of explosives in mines to dislodge rock and soil. This job requires basic skills in mathematics and science, training and an up-to-date shotfirers licence.Truck driverThis is one of the most sought-after positions in the mining industry. To work as a truck driver on a mine site you will need to have the relevant licences and training or experience. If you are looking to train as a truck driver, be sure that the organisation you train with is a registered training organisa tion (RTO). The following qualifications can improve your chances of finding work as a truck driver heavy rigid (HR) vehicle licence and some

Top 5 Interview Questions and How to Answer Them

Top 5 Interview Questions and How to Answer ThemTop 5 Interview Questions and How to Answer ThemTop 5 Interview Questions and How to Answer Them1. Tell me about yourself.Dont tell them about your favorite hobbies, health issues, or how much you enjoy playing video games. This is your cue to provide a brief overview (no more than one or two minutes) of the aspects of your experience and background that relate to the position. Tell them about some accomplishments you felt really good about, and how you think they prepared you for the position youre interviewing for.Example I have six years of advertising industry experience, and spent the past three years as the Assistant Production Manager at ABC Corp. overseeing production schedules, staff hiring, and deadlines. During that time, I streamlined the workflow so that we were able to meet the deadline for every monthly print project, and in many cases we went to print well before the actual deadlines. Our efficiency saved the company two weeks worth of staff overtime and expenses. Time management is one of my greatest skills, and Im koranvers it that would easily transfer to the Production Manager position youre offering here.2. What do you think is your greatest weakness?Dont say anything that could eliminate you from consideration for the job. For instance, Im slow in adapting to change is not a wise answer, since change is par for the course in most work environments. Avoid calling attention to any weakness thats one of the critical qualities the hiring manager is looking for. And dont try the old Im a workaholic, or Im a perfectionist.The best way to answer this question is honestlymention a real weakness that wont affect your ability to do the job, or address a skill that you are just learning and want to develop.Example Im not as strong as Id like to be on social media, so Im spending about three hours a week blogging on topics Im interested in, and reading some perspectives on the business-to-business value of social media. Im already learning some things I can bring here, and hope to find more ideas on how to use social media as a customer relationship tool.3. What did you like least about your last (or current) job?Dont vent or focus on the negative with brutally honest answers such as My boss was a jerk, or The company culture was too politically correct, or They just werent giving me the opportunity to take my career to the next level. Instead, keep the emphasis on the positive, even though there are sure to be things you werent happy about.Example Thats a tough question to answer. Ive had lots of opportunity at ABC Company and I work with some outstanding people. I guess if I had to zupflmmel one thing, it would be the occasional meeting that goes an hour longer than normal. I like to get stuff done and work with people and that extra hour could have let me to get back to a client more quickly.4. Where do you see yourself in 5 years?Believe it or not, this question is really disgu ised as Could I count on you to stay with this company long term?Since no one knows exactly where theyll be five years from now, the best way to answer this is with a reply that says you hope to be well established as someone who is helping that company succeed. You can also turn the question back to the interviewer, and ask where they see the company in five years. You might not know on a personal level where youll be, but most companies have goals and plans that look ahead two to five years. Their answer might give you a good idea if its a company worth sticking around that long for.5. Tell me about a time you failed.Everyone has failed, so dont play dumb or claim youve never messed up. Think of a time when a work-related situation didnt turn out quite as you had hoped. An interviewer is interested in seeing how you took responsibility for your failure, what you learned from it, and how you would prevent similar failures from happening again.ExamplesI once rushed a project to make a shipping deadline but inadvertently skipped a couple of critical steps. Fortunately we discovered the mistake before the customer installed the products, but they werent pleased. I never made that mistake again.I thought my aggressive sales tactics were a great quality until I lost a client for being too pushy. Ive since learned to tone things down and really listen to my clients and understand their needs before determining how to help them.